Understanding Your Options When It Comes to Trade Show Displays

by | Apr 4, 2018 | Printing

New York trade shows represent unique opportunities for you to make connections with potential clients, as well as others in your industry and related verticals. However, attending these events does you little good if your potential customers cannot find you, or if your booth is lost in the crowd. Trade show displays help you stand out, grab attention, and pull in your target audience. Of course, there are quite a few options here, and it pays to know a bit about them.

Canopy Tents

Canopy tents offer protection for your employees if the tradeshow takes place outdoors, but they also double as advertising space. The canopy itself can feature graphics, logos, your business name and a great deal more. Choose from a wide range of canopy tent styles, designs and sizes to meet your needs.

Display Stands

You’ll find a wealth of different display stand types available. These range from standard display stands to pop up fabric displays and much more. The right option will be high-quality, extremely durable, customizable, and reusable so that you can maximize your ROI.

Light Boxes

Light boxes can be single sided or double sided, and they feature a graphic of your choice overlaid on a frame with lighting embedded within it. This allows the entire display to light up to grab the attention of your target audience. You’ll find some different display materials, too, from vinyl to fabric.

Banners

Banners can be hung from the ceiling, attached to a tent canopy, hung from a wall, or installed outdoors. You’ll find vinyl banners, mesh banners, and other material options out there, all of which can be customized to suit your needs regarding visibility and attention-grabbing potential.

Literature Stands

Have literature that you want to give away at a trade show, but sick of leaving it in stacks that just get knocked over by passersby? Literature stands offer you the dual abilities to brand your presence, plus display your literature in an attractive manner.

These are only a handful of the trade show displays you have available to you. Ideally, you will work with a printing company capable of not only creating custom displays for your business, but who can listen to your needs and goals, and make informed recommendations about the display types best suited to reaching those goals. We invite you to call New York Banner Stands at 1-800-516-7606 to learn more about how we can help.

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